The optimization of search engines remains continue and it becomes clear that optimization for quality of website and natural and original look, it has become very much important for Google than it was before.
The up to date, valuable and large scale sites with their different material are always interesting to Google.
When we talk about link building, there is a decrease in the influence in spam strategies which took a number of smaller companies and SEO’s afloat for a long time, which is a largest difference in Panda.
Such techniques are tiring out, fading and becoming pathetic when compared with the more superior and smarter link building strategies that are used by high quality SEO.
The factors which no longer work
Google is working to consistently diminish the spam and unneeded links from their content and is getting intelligent about this with each passing day. Following are the four most overrated, abused and overused link building strategies which have lost their worth after the update by Google Panda:
1. Profile Spam Forum
Previously 80,000 forum profiles could be ordered for 20 dollars, have 10 percent of them get indexed by Google and immediately land your site on the first page for a moderately competitive keyword in a week.
Today, Google’s web spam filtering has advanced itself that it is including such time of links only one percent to its index. And no value is given to those who have been indexed especially if it is an unrelated site or there is no or zero content to its forum as well as zero links of its own.
2. Blog comment spam
At one time, the most effective technique in SEO was scrapbox blasting. Now, this tactics has been slowed in its progress by Google web spam. Google is taking this strategy and its influence far away by judging blog comment spam in a more smart way.
3. Sponsorships of WordPress Theme
This was the most famous technique of 2010 and it adjusted to improve the ranking of sites for some people. On the whole, you create a Word Press theme and insert a link to your sites into it, allowing people who use the theme to link to you. It’s on the borderline when it reaches SEO because people don’t have to use the theme and link backside, but again, Google didn’t find it happening
4. Authority homepage link networks
There is another technique which forced people to send links at the home page of PR site. These outdated and expired links had a small link with the subject matter for which people could put links about.
Unluckily, all these strategies decayed and became out of date because Google complained about the site link and activity factor send panda. These days, the site which has totality in terms of static aspect and is filled with links provides a number of red flags, which makes these links valuable.
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